Trend’s favourite lingerie store has moved to Aberdeen. De-Zire, previously based in Inverurie, has opened a new store at 36A Thistle Street, in the heart of Aberdeen’s West End.

The intimate new store features De-Zire’s subtle but alluring approach to décor. Inside, you’ll find a great selection of lingerie from some of the most flattering brands that can’t be found on the high street.

De-Zire owner Susan Evans stocks Maison Lejaby, the French lingerie house who have been underpinning designer garments since 1884, Aubade who excel in the seductive and sexy collections, and UK favourite Panache for the ultimate sports bra. Empreinte and Piege bring a long history of French style to their current ranges,
specialising in seductive designs with price labels that won’t make you swoon. Hotmilk is the beautiful maternity and nursing brand for that offers something other than white cotton.

It’s the level of service and attention to detail that sets De-Zire above other lingerie suppliers, as Susan and her staff offering a fitting service, known as the De-Zire Experience, which is second to none.

Susan explained, ‘We hope to help our customers understand the importance of a well-fitting bra, especially when it comes to everyday underwear as this is on the longest and worn regularly, so it should be the best fitting bra. Investing in a few great bras actually saves money, as they will not need replacing as often and the shape and comfort factor is evident. At De-Zire, we believe it’s possible to combine a perfect fit and fabulous design, no matter what size or shape you are!’

36A Thistle Street AB10 1XD Tel: 01224 643005


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